Our Transparency Report for the First Half of 2023

Today we are publishing our latest Transparency Report, covering the first half of 2023.
Our mission is to help people express themselves, live in the moment, learn about the world and have fun together. The safety and well-being of our community is paramount to helping Snapchat users feel comfortable engaging in these activities. Our semi-annual transparency reports are an important tool for holding ourselves accountable and sharing information and updates on our efforts to combat violating content and accounts on our platform.

As with every transparency report, we have sought to make improvements so that this report can better serve our community and key stakeholders. We've added several new data points in this report, some specifically related to the European Digital Services Act:

Account Disputes

We've added information regarding our initial rollout of account objections. Account appeals allow Snapchat users whose accounts have been locked to regain access if our moderation team determines that an error was made in the original decision. We will expand this section on objections with more categories in future transparency reports.

Ad Moderation Actions

We're expanding the transparency of our ad moderation efforts for content in the European Union. In addition to the release of our Snapchat Ad Gallery (exclusive to the EU), we are now also introducing the number of ads removed from Snapchat. In our Transparency Report, we summarized the total number of ads reported to Snapchat and the total number of ads we removed from the platform for violating our Community Guidelines.

Digital Services Act Transparency

To comply with our DSA obligations, we have updated our European Union page, first added this summer, with additional information and insights about our moderation practices and information about the EU. For example, we added details about the languages our moderators support when reviewing content. We've provided more details about our automated content review tools, content moderation measures, and average monthly active buyers of our Snapchat app in the EU and other countries.

Explanatory Guide and Dictionary

We know that our transparency reports can be very long because our main goal with these reports is to provide rich information to stakeholders. To make this easier, we've continued to add "Snap's Guide to Transparency Reports" and expanded a glossary to include more information and explainers about our Community Guidelines. This information allows parents, caregivers, members of our community and other stakeholders to better understand how to interpret transparency reports, including what each content category means, and to easily compare what's new with our previous reports. Now, if people want to explore more than just the quick description in the report, they can quickly dig deeper by clicking for more information.

We are committed to earning and maintaining the trust of our communities and stakeholders. We will continue to work to help our community stay safe, report on our progress, and hold ourselves accountable.